Чем космецевтика лучше косметики? Рассказываем о новом слове в бьюти-индустрии

{"article":{"error":null,"payload":{"id":181,"slug":"chem-kosmetsevtika-luchshe-kosmetiki","title":"Чем космецевтика лучше косметики? Рассказываем о новом слове в бьюти-индустрии","description":"Ни для кого не секрет, что средства для красоты можно купить и в аптеке. Но пока не совсем понятно, чем они отличаются от обычной косметики. Разобрались, что отличает «аптечную косметику» от обычной и за какими брендами космецевтики нужно следить.","href":"/news/chem-kosmetsevtika-luchshe-kosmetiki/","published":{"display":"28 августа 2020","rfc3339":"2020-08-28T05:00:45+00:00"},"image":{"isTouch":{"retina":"https://vseapteki.ru/cropping/thumbnails/250/146/phoneMedium_retina/","default":"https://vseapteki.ru/cropping/thumbnails/250/146/phoneMedium_default/"},"isFromTablet":{"retina":null,"default":null}},"modified":{"display":"3 сентября 2020, 08:54:55","rfc3339":"2020-09-03T08:54:55.353121+00:00"},"content":"\u003cp\u003eЕсли обычная косметика не помогает в сложных ситуациях, будь то крепкий мороз, сильный ветер или беспощадные моющие средства, спасут скромные баночки и тюбики из аптеки — «аптечная косметика» или «космецевтика». Разбираемся, почему это так, чем космецевтика отличается от обычной косметики и как ее изобрели.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"168\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/168/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eЗаказывайте лекарства, витамины, БАДы, косметику и товары для здоровья\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eНайти\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch2\u003eОткуда есть пошла «космецевтика»?\u003c/h2\u003e\n\u003cp\u003eСлово «космецевтика» придумали в 60-х ХХ века. Тогда в Америке появилась мода на загар, и никто не думал, что ультрафиолетовое излучение солнца ускоряет старение кожи. Когда после регулярных солнечных ванн вместо свежего загара люди получали морщинистую и сухую кожу, это стало настоящей проблемой.\u003c/p\u003e\n\u003cp\u003eРешение нашел дерматолог Альберт Клигман после экспериментов с ретиноевой кислотой. Ретинол — второе название витамина А — ускоряет обновление клеток, регулирует работу сальных желез и повышает упругость и эластичность кожи, а ретиноевая кислота — форма ретинола, которую кожа принимает лучше всего. Клигман заметил это и предложил использовать ретиноевую кислоту для восстановления кожи после загара. Получившееся средство он назвал «космецевтическим» — соединил в одном слове «косметику» и «фармацевтику», чтобы подчеркнуть лечебный эффект.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"169\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/169/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003ch2\u003eКосметика? Космецевтика? Какая разница?\u003c/h2\u003e\n\u003cp\u003eФормального различия между косметикой и космецевтикой нет — ни в России, ни в Европе, ни в США в законах нет таких понятий, как «космецевтика», «аптечная косметика» или «лечебная парфюмерно-косметическая продукция». По законам, и косметика, и космецевтика не должны достигать капилляров, чтобы не попадать кровь и не влиять на организм в целом. Это значит, что космецевтика, как и косметика, не является лекарством.\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cp class=\"article-cl-picture\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/251/165/60x45_retina/\" data-name=\"conversionlinkimage\" data-id=\"165\" /\u003e\u003c/p\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eКрем\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/product/106370-lya_rosh_poze_lipikar_sindet/\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eУзнать цены\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cp class=\"article-cl-picture\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/251/166/60x45_retina/\" data-name=\"conversionlinkimage\" data-id=\"166\" /\u003e\u003c/p\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eМусс\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/product/106108-bioderma_sebium_muss_ochischayuschiy/\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eУзнать цены\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cp class=\"article-cl-picture\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/251/167/60x45_retina/\" data-name=\"conversionlinkimage\" data-id=\"167\" /\u003e\u003c/p\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eМаска\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/product/93829-vishi_maska_uspokaivayuschaya/\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eУзнать цены\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cp class=\"article-cl-picture\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/251/168/60x45_retina/\" data-name=\"conversionlinkimage\" data-id=\"168\" /\u003e\u003c/p\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eМолочко\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/product/108787-libriderm_vitamin_f/\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eУзнать цену\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003cp\u003eНо разница есть — и вот она в чём:\u003c/p\u003e\n\u003ch3\u003e\u003cem\u003eКак действует\u003c/em\u003e\u003c/h3\u003e\n\u003cp\u003eЦель косметики — декоративная. Она поможет подчеркнуть что-то или скрыть, но дефекты (например, акне или пигментацию) не исправит — с помощью косметики их можно только замаскировать.\u003c/p\u003e\n\u003cp\u003eКосмецевтика содержит больше активных веществ для борьбы с дефектами и поддержания здоровья кожи. Это позволяет не только маскировать, но и лечить проблемные участки. Поэтому перед тем, как использовать некоторые космецевтические средства, желательно проконсультироваться с дерматологом или косметологом. Желательно, но не обязательно.\u003c/p\u003e\n\u003ch3\u003e\u003cem\u003eЧто (не) содержат\u003c/em\u003e\u003c/h3\u003e\n\u003cp\u003eКосмецевтические препараты практически не пахнут и содержат минимум отдушек, ароматизаторов, консервантов и красителей (бывает, их нет совсем). Поэтому космецевтика не вызывает аллергию и контакт с проблемной кожей безболезненный.\u003c/p\u003e\n\u003ch3\u003e\u003cem\u003eГде купить\u003c/em\u003e\u003c/h3\u003e\n\u003cp\u003eИзначально космецевтику можно было купить только в аптеках. Ее декоративную функцию считали второстепенной, так как создавалась она именно для лечения дефектов, а не их маскировки. Сейчас космецевтические препараты можно найти и в обычных магазинах косметики, но они до сих пор продаются в строгих, лаконичных баночках, больше похожих на сосуды для лекарств.\u003c/p\u003e\n\u003cp\u003eЭти различия условны. О них спорят врачи, бьюти-блогеры и косметологи. И будут спорить, пока это понятие не будет зарегистрировано официально.\u003c/p\u003e\n\u003cp\u003eМы же будем считать, что космецевтика, она же лечебная или аптечная косметика — что-то между лекарствами и косметикой, что помогает, проходит требуемые проверки и испытания и признается дерматологами.\u003c/p\u003e\n\u003ch2\u003eБренды\u003c/h2\u003e\n\u003cp\u003eБольшинство брендов космецевтических средств родом из Франции, и у каждого из них своя история.\u003c/p\u003e\n\u003ch3\u003eLa Roche-Posay\u003c/h3\u003e\n\u003cp\u003eЭтот бренд родом из французского города Ля-Рош-Позе. Там находится термальный источник, который власти, из-за целебных свойств воды, признали общественно полезным ещё в 1897 году. Эту воду и используют для большинства продуктов бренда с самого его основания в 1995 году.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"170\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/170/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eLa Roche-Posay\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=La%20Roche-Posay&page=1\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eBioDerma\u003c/h3\u003e\n\u003cp\u003eBioderma тоже из Франции. С 1978 года компания создавала основы для лекарственных средств по рецептам врачей, а сейчас ее дерматологические препараты продаются в 65 странах и занимают второе место по частоте назначения врачами. Есть средства для чувствительной, обезвоженной, жирной кожи, для борьбы с розацеей или акне, для защиты от солнца и для ухода за волосами.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"171\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/171/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eBioDerma\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=BioDerma\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eVichy\u003c/h3\u003e\n\u003cp\u003eТермальными источниками французского городка Виши пользовались ещё в Древнем Риме, а в 1931 году их воду стали использовать, чтобы делать лечебную косметику. Сейчас Vichy — целая лаборатория дерматокосметики и мировой лидер в области косметики для ухода.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"172\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/172/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eVichy\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=vichy\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eLibrederm\u003c/h3\u003e\n\u003cp\u003eРоссийский бренд качественной, гипоаллергенной, относительно недорогой и эффективной косметики. Производят тонизирующие гели, крема от пигментации, сыворотки, филлеры для различных типов кожи и возрастов.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"173\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/173/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eLibrederm\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=Librederm\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eAvene\u003c/h3\u003e\n\u003cp\u003eДерматологический центр гидротерапии Avene основали в 1990 году на источниках во французском городе Авен-ле-Бен на месте оздоровительного пансионата. Свою лечебную косметику бренд Avene делает из целебной воды своих термальных источников.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"174\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/174/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eAvene\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=avene\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eLierac\u003c/h3\u003e\n\u003cp\u003eЭтот бренд основал врач Леон Кариель в 1975 году. Тогда он начал производить косметику на основе трав и растительных компонентов.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"175\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/175/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eLierac\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=Lierac\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eNeutrogena\u003c/h3\u003e\n\u003cp\u003eБренд Neutrogena появился из компании по производству мыла. В 1954 году они начали производить мыло, не высушивающее кожу, которое так и называлось — Neutrogena. Постепенно компания приобрела мировую известность.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"176\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/176/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eNeutrogena\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=Neutrogena\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eCaudalie\u003c/h3\u003e\n\u003cp\u003eЛабораторию Caudalie создала в 1993 году семейная пара – Матильда и Бертран Тома. Они изучали виноградные косточки и виноградную лозу и заметили, что антиоксидантные свойства винограда помогают бороться со старением кожи. Это открытие побудило пару создать свой бренд косметики.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"177\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/177/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eCaudalie\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=Caudalie\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eUriage\u003c/h3\u003e\n\u003cp\u003eВ основе продукции Uriage вода из альпийских термальных источников во французском городе Урьяж-Ле-Бен. По слухам, в этих источниках лечились еще легионеры времен Юлия Цезаря.\u003c/p\u003e\n\u003cp class=\"article-picture\" data-name=\"contentimage\" data-id=\"178\"\u003e\u003cimg src=\"https://vseapteki.ru/cropping/thumbnails/253/178/phoneMedium_retina/\" title=\"\"\u003e\u003c/p\u003e\n\u003cdiv class=\"conversion-link\"\u003e\u003cdiv class=\"conversion-link-desc\"\u003e\u003cp class=\"article-cl-title\"\u003eUriage\u003c/p\u003e\u003ca href=\"https://vseapteki.ru/search/?query=Uriage\" target=\"_blank\" class=\"article-cl-button\"\u003e\u003cspan class=\"text\"\u003eИскать на сайте\u003c/span\u003e\u003c/a\u003e\u003c/div\u003e\u003c/div\u003e\n\u003ch3\u003eA-Derma\u003c/h3\u003e\n\u003cp\u003eБренд А-Derma появился благодаря исследованиям свойств овса. 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